The Super Squirrel Power?

Chris Anderson saved my life! This man is Wired magazine editor in chief. He has developed, in this magazine (that you can read for free here), the theory of “Long Tail” where he says that, thanks to the Internet and E-business the little cultural products compared to the blockbusters can be economically profitable too. Music is particularly concerned: indeed music stores offer only the blockbusters who will be commercial success to the disadvantage of little music bands. The reason of this choice is of course economical but it is also a problem of stock: music stores are not able to offer all the music because they don’t have big premises! Internet can do that, so you can buy online a little music band’s CD if you like it…

Chris Anderson made a draw to explain his theory and it look like a tail, he showed that the sum of blockbusters’ bought is equal to the sum of few successful products and the result is the long tail.

So know, I am not a anymore abnormal if I don’t like the last Madonna’s CD, I belong to the long tail, I’m an alternative consumer! Thanks to the Internet…